by David Anttony

Buy One Give One (B1G1) is the home of transactional giving.

STOP. Take a breath. And imagine you were part of a world where every single transaction made a difference.

Imagine, for example, you bought a television, and directly a cataract-blind child got the gift of sight. Automatically. Or just imagine if today you bought a cup of coffee and someone in Africa got access to clean and pure water as a direct result. Automatically again.

It’s all happening right now. Already Buy1GIVE1 (Buy1/Give1) has become a true global giving ‘village’, bringing together businesses, their customers and worthy causes in a way that’s never been done before.

It’s happening globally, every second, every day and in every way with a staggering 556 projects already underway and making a difference.

That’s because in the Buy1GIVE1 world, every single transaction, be it buying a cup of coffee in Cape Town or renting a car in Reno (and everything in between) gives forward in a well-defined, resonant and measurable way.

You buy a book, a tree is planted. You dine out, a child gets fed. Buy One Give One – simple. The list goes on forever and the giving simply happens automatically, every second, every day and in every way.

And it is beautifully simple. Buy 1 Give 1 is now becoming a global movement as more and more businesses jump on board and enjoy the incredible benefits of transactional giving.

About the Author:

A Small Sense of Freedom


Tags: Imagine, Cataract, Renting A Car, Led

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